BCreative

 

My name is Becca Cooper and I am a passionate, creative marketer with 15-years of experience leading advertising campaigns, launching marketing roll-outs and creating new brands from the ground-up. 

I work with a group of experienced proven freelancers in the creative industry. We strategize and make vision reality—and bring ideas to life!

From customer experiences, gift programs, marketing plans to creating brands from the ground-up, scroll down to see just a few work examples from industries such as, hospitality, travel, real estate, food, non-profit and entertainment.

And check out the marketing services BCreative provides on the next page.

 
 Envisioned a system for the Epic logo for Vail Resorts to be used across multiple brands. These brand guidelines informed many brands that linked with the word Epic. Full guidelines available upon request.

Envisioned a system for the Epic logo for Vail Resorts to be used across multiple brands. These brand guidelines informed many brands that linked with the word Epic. Full guidelines available upon request.

 Led the creative team behind the scenes to develop the sustainability brand for Vail Resorts—EpicPromise. Full guidelines available upon request.

Led the creative team behind the scenes to develop the sustainability brand for Vail Resorts—EpicPromise. Full guidelines available upon request.

 Overturned a 12-year old brand at one of the “top 500 brokerages for transactions” in the country, PorchLight Real Estate Group, to be more relevant, sophisticated, modern and simple. Full guidelines available upon request.

Overturned a 12-year old brand at one of the “top 500 brokerages for transactions” in the country, PorchLight Real Estate Group, to be more relevant, sophisticated, modern and simple. Full guidelines available upon request.

 Created and launched the Vail Resorts employment brand in 2014 to attract more than 25,000 seasonal employees. The brand is still in use today. Full guidelines available upon request.

Created and launched the Vail Resorts employment brand in 2014 to attract more than 25,000 seasonal employees. The brand is still in use today. Full guidelines available upon request.

 Compiled and formalized brand guidelines for Vail Resorts corporate brand. Full guidelines available upon request.

Compiled and formalized brand guidelines for Vail Resorts corporate brand. Full guidelines available upon request.

 Created a brand system for an internal employee recognition program—EpicService, still being used today. Full guidelines available upon request..

Created a brand system for an internal employee recognition program—EpicService, still being used today. Full guidelines available upon request..

 I am the founder and president of Who is amy?, a non-profit organization dedicated to raising public awareness and funds for medical research of the life-threatening and terminal disease amyloidosis. I held, hosted and created large public events attracting more than 350 people, raising more than $50,000 for the Mayo Clinic amyloidosis research fund. I also created the brand seen here.

I am the founder and president of Who is amy?, a non-profit organization dedicated to raising public awareness and funds for medical research of the life-threatening and terminal disease amyloidosis. I held, hosted and created large public events attracting more than 350 people, raising more than $50,000 for the Mayo Clinic amyloidosis research fund. I also created the brand seen here.

 Led the creation of the brand for a Lake’s Famous Hot Dogs, a local hot dog cart company in Denver (owned my husband and I…a side gig).

Led the creation of the brand for a Lake’s Famous Hot Dogs, a local hot dog cart company in Denver (owned my husband and I…a side gig).

 Defined the way photography was shot and treated overall for all of the domestic resorts for Vail Resorts mountains.

Defined the way photography was shot and treated overall for all of the domestic resorts for Vail Resorts mountains.

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I defined how signature photography is directionally shot at Vail Resorts, across all mountains.

Full guidelines available upon request.

 Worked on pre-production decks for numerous photo shoots. This one was with Shaun White at Vail Resorts. Full deck available upon request. Many others in my career to share upon request.

Worked on pre-production decks for numerous photo shoots. This one was with Shaun White at Vail Resorts. Full deck available upon request. Many others in my career to share upon request.

 This package was a roadmap to create brands for residential developments, from logo creation to brand identity to launch. This is a basic roadmap that led to brands such a Fiveonking.com, Ivydenver.com and many others. I wrote and executed this and also rolled it out to the company.

This package was a roadmap to create brands for residential developments, from logo creation to brand identity to launch. This is a basic roadmap that led to brands such a Fiveonking.com, Ivydenver.com and many others. I wrote and executed this and also rolled it out to the company.

 

Other: Gifts, Collateral, Events

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